LOS ANGELES - Lost in a Supermarket is an exciting online magazine in Los Angeles. Crack a PBR, and check it out as they and Puma kick off a raging art installation. www.puma.com www.lostinasupermarket.com www.lebranche.net
BOSTON - The Puma Mp3 Beatdown is one part mind reading, another part music selection, and a final part crowd control. But in the end it really comes down to the Duel of the Iron Ipod. www.icaboston.org www.puma.com
LOS ANGELES - Puma sponsored an amazing after party and jam session at The Viper Room featuring Erykah Badu and other amazing artists. www.puma.com www.myspace.com/erykahbadu
MIAMI - What's there to do after you drive 3000 miles across the country? You party like the Gumball riders at Louis Nightclub in Miami like there's no tomorrow with bills to pay off. www.gumball3000.com www.pumamotorsport.com
DALLAS - As the riders leave Dallas they make their way to Houston for the quarter-mile track run and then it's off to N'Orleans. www.gumball3000.com www.pumamotorsport.com
BOSTON - Mark Bode is a 2nd generation comic book cartoonist who hooked up with Puma for his very own custom kicks. Check it out here as they popped it off at Bodega. www.markbode.com www.puma.com
LAS VEGAS - From LA to Vegas, it's Day 1 of the Gumball Rally with Angel Stadium, photo shoots at 90mph, and a little gambling at Sin City. www.gumball3000.com www.pumamotorsport.com
LOS ANGELES - From Viceroy to Miami, the Puma team kicked off the tour with a night of partying before traveling 3000 miles in 8 days. www.gumball3000.com www.pumamotorsport.com